Areas of Expertise

Cognitive Behaviroural Therapy Coaching (CBT Coaching) 

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Cognitive behavior therapy (CBT) is a type of psychotherapeutic treatment that helps individuals understand the thoughts and feelings that influence behaviours. CBT is commonly used to treat a wide range of disorders including phobias, addiction, depression and anxiety, and has a good evidence base on its efficacy.

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Although CBT, as the name suggests, is most often associated with ‘therapy’ it is well known that its philosophical stance and powerful techniques can be applied in many different areas. Cognitive behavioural approaches to coaching are now well established and it is one of the most researched, effective and extensively used forms of coaching. It is now widely believed that CBT not only works ‘best’ in the therapy room but it is also ‘best’ in coaching.

• CBT has been consistently proven to work in assisting individuals to achieve their potential and reach their goals.
• CBT challenges debilitating beliefs, enhances motivation, self worth and problem solving abilities.
• CBT is consistently goal orientated and aims to promote new thoughts and behaviours to the point where they become internalised as new helpful habits.
• CBT meets the demands of the highly intellectual client as well as being able to cater to the needs of those less academically inclined.
• CBT importantly enables the client to achieve independence from their coach by teaching them to ‘coach themselves’.

CBT Coaching applies the techniques of CBT in a non-therapeutic way to the problems of every day life enabling individuals to rapidly and efficiently reach their goals.